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Wholesale Trade

Anime Figure Wholesale MOQ & Tiered Bulk Pricing Explained for New Dealers

Shashi Enterprises Procurement Desk2026-03-035 min read

Demystifying Wholesale Terms for Retail Buyers

If you are transitioning from retail purchasing to B2B wholesale ordering, terms like MOQ, MOV, and Tiered Volume Pricing are critical to maximizing your resale margins.


What is Minimum Order Quantity (MOQ)?

MOQ (Minimum Order Quantity) refers to the lowest number of units of a single product SKU you can purchase at wholesale rate.

At Shashi Enterprises, our wholesale MOQ is set at 5 pcs per SKU. This lower threshold gives new dealers the flexibility to curate a diverse mix of anime series without locking up capital in excessive inventory of a single character.


What is Minimum Order Value (MOV)?

MOV (Minimum Order Value) is the minimum total billing amount required for a wholesale order to process. Our standard MOV is ₹6,000 per order.

You can combine multiple SKUs across different categories (e.g. 5 pcs Dragon Ball + 5 pcs One Piece + 5 pcs Demon Slayer) to meet the ₹6,000 minimum threshold.


How Volume Tiered Discounts Work

Wholesale pricing rewards volume. The more units you order per SKU, the lower your unit cost becomes:

  • Tier 1 (5–19 Pcs): Standard Wholesale B2B Rate (approx 35% margin potential).
  • Tier 2 (20–49 Pcs): Super Bulk Rate (approx 42% margin potential).
  • Tier 3 (50+ Pcs Master Carton): Direct Importer Master Carton Pricing (up to 50%+ margin potential).

Calculating Your Resale Margins

For example, if a 28cm Grandista Goku figure retails to end-collectors in India for ₹2,499: - Wholesale Cost (Tier 1): ₹1,350 / unit - Your Gross Margin: ₹1,149 per unit (85% markup / 46% margin) - Input Tax Credit: Claim full 18% GST back on your monthly GST filings.

This pricing structure empowers Indian retail partners to remain highly competitive online and in brick-and-mortar storefronts.